A shirt is not going to save the Great Salt Lake. This is a big problem, and the only people who can solve it are the politicians in charge. Right now they aren't taking meaningful action.
Utah's leadership lets water-hungry crops like alfalfa and huge data centers use billions of gallons of water, preventing it from reaching the Great Salt Lake. The lake has now lost 73% of its water while politicians do nothing.
A drying lake is also a public health problem. The exposed lakebed is full of arsenic and other heavy metals. As it dries, the wind picks up the toxic dust and blows it into the air breathed by over 2.5 million people.
Because the best thing we can do with our money is make the people in office uncomfortable. Embarrassing billboards, press they can't ignore, shirts loud enough that nobody gets to pretend Utahns are fine with this. Attention is the only real lever we have, and every dollar of profit goes into pulling it.
We're starting with the Stratos data center because it's the loudest threat right now. But this was never about one project. Servers aren't the only thing draining the lake. Alfalfa and other thirsty crops take even more. More Lake will keep showing up until our politicians enact responsible water policy.
No. We use it. We're just against dropping water-hungry data centers next to a dying lake in the second-driest state in the country.