A shirt is not going to save the Great Salt Lake. This is a big problem, and the only people who can solve it are the ones in charge. Right now they aren't trying.
Utah's leadership lets water-hungry crops like alfalfa keep draining the lake, and invites the biggest data centers in the world to use billions of gallons more. The lake keeps dropping toward a record low while they wave it through.
A drying lake is also a public health problem. The exposed lakebed is full of arsenic and other heavy metals. As it dries, the wind kicks it up as toxic dust over Salt Lake's air, and it gets worse every foot the water drops.
Because the best thing we can do with our money is make the people in office uncomfortable. Embarrassing billboards, press they can't ignore, shirts loud enough that nobody gets to pretend Utah is fine with this. Attention is the only real lever we have, and every dollar of profit goes into pulling it.
We're starting with the Stratos data center because it's the loudest threat right now. But this was never about one project. Servers aren't the only thing draining the lake. Alfalfa and other thirsty crops take even more, and industry takes its share. More Lake will keep showing up wherever the water is going.
No. We use it. We're against dropping a city of water-hungry servers next to a dying lake in the second-driest state in the country.